TikTok Marketing
How to Use Instagram Reels for Influencers and Businesses
Instagram Reels, aiming to compete with TikTok, may be new to the market. But just like it was with TikTok, we shouldn’t overlook it to stay relevant in our social media presence.
TikTok Marketing
Instagram Reels: 4 Features You Need to Know
Instagram Reels, which is Instagram’s 15-second music-filled video feature in response to TikTok, has officially launched alongside Instagram Live and Boomerang, where users can access richer editing tools to create videos in fresh formats like those in TikTok’s popularly dynamic and personalized feeds.Â
TikTok Marketing
5 TikTok Marketing Ideas For Beauty Brands
TikTok’s algorithmic feed has the ability to instantly popularize anyone’s TikTok video that lands on the For You Page. In short, everyone and everything can become viral within an instant match with TikTok’s algorithmically-driven content suggestions.
TikTok Marketing
5 TikTok Content Ideas for Business Accounts
Business accounts are growing on TikTok. This is no surprise as TikTok continues to boost its advertising capabilities and social commerce-friendly features. However, it has been known that branded accounts often have more challenges in establishing themselves on TikTok especially since younger audiences are more critical about marketing content. Luckily, the simple way to TikTok users’ hearts is simply engagingly authentic content, and here are few ideas on how you can do so for your TikTok brand.
TikTok Marketing
4 Key Facts about TikTok’s Influence in Asia
Although marketers often look to the United States for the latest TikTok trends, TikTok’s popularity is actually more largely impactful in Asia, especially in China and India whereby the majority of the short-form video app’s audience base resides.
Social Media Marketing
How Small Businesses Can Benefit from Social Commerce on Instagram
Social media has opened many doors for entrepreneurial endeavors. It has created a massive impact on the way we listen and connect to our audience in a way that boosts sales. Nowadays, social media has evolved to a digital storefront, a platform where people can do everything from viewing a product for the first time to paying for its purchase. This new revolution of social media that enables direct purchases is known as social commerce.
Instagram & TikTok Marketing
Social Commerce Facts To Know Before Selling on Social Media
Social media platforms have been the backbone for digital marketing for several years, but most recently, it has gradually transformed from a marketing channel into a platform for commerce, also known as social commerce. Social media users in many parts of the world can finally discover, browse, and purchase products or services without ever leaving their social media app.
TikTok Marketing
5 TikTok Statistics that Marketers Need to Know
If you are still considering starting a TikTok profile for your brand or are still new to the fast-growing short-form video app, we recommend getting acquainted with the impact that TikTok’s 2 billion downloads is having on social media users, businesses, and the digital community at large.Â
TikTok Marketing
The Power of Educational Content on TikTok
From social and political movements that prompted a threat of TikTok ban in the US to simple how-to tutorials or fun facts by TikTok's influencers, educational and informative content has consistently performed well on the fast-growing socialapp. In fact, educational content is so popular that TikTok has recently injected $15 million to build a content strand that will curate educational videos from across Europe.