Social Media Marketing
Best Practices on Instagram and Facebook in 2020
Facebook has been a massive influence in the social media world for the past decade. It became even stronger with the growth of Instagram, one of the platforms under the company, that has led the development of content and social media marketing in the past years.
Instagram Marketing
How to Boost Instagram Engagement with Instagram Analytics
Engagement is one of the key indicators of whether your account has been performing successfully on Instagram.
Social Media Marketing
Influencer Marketing Trends in 2020
Aside from the growing technology innovation and consumption, 2020 and the events in it have created a cultural shift in many aspects, including in social media marketing. This year we are greatly impacted by the COVID-19 pandemic, which put a halt on social media-associated activities including traveling, social events, and many leisure activities that are now deemed too risky to do.
Affiliate Marketing
Why TikTok and Instagram are The Best Platforms for Affiliate Marketing
Affiliate marketing may not be as highly associated with social media as influencer marketing, but it is an attractive commercial opportunity that should be tapped into.
Affiliate Marketing
How to Use TikTok for Affiliate Marketing
Affiliate marketing is one of the many ways you can monetize your social media platform. The idea is to be discovered through organic search to minimize cost and maximize results. TikTok is now one of the best platforms for organic reach as they have an increasingly high number of active users. TikTok gives several opportunities for your affiliate marketing business, and if you are just starting out here are ways to get started.
TikTok Marketing
4 Tips for User-Generated-Marketing (UGC) on TikTok
Customer advocacy is one of the best and effective ways to maximize organic reach and generate virality. By relying on customers and their followers, brands are able to optimize their budget and time on social media campaigns to maximize impact.
Instagram Marketing
3 Benefits of Launching an Instagram Shop and going into Social Commerce
Having an Instagram Shop is not just an additional marketing step or an optional strategy for your brand. It has real benefits that could significantly boost your performance if done well and accompanied by strategic Instagram tactics.
Instagram Marketing
5 Instagram Reels Features You Need to Know
In order to keep up with social trends, it is important that businesses not only quickly experiment on new social media formats like Instagram Reels but also methodically integrate them into a cohesive social media strategy based on its unique features.
Instagram Marketing
5 Successful Brands on Instagram Reels
Instagram Reels that was just launched this month is the newest addition to the social media world. Although it has only been launched in 50 countries, global brands are quick to jump on the bandwagon to gain an early mover advantage for social media reach and engagement.