3 Tips to Grow Instagram Followers
Instagram Marketing

3 Tips to Grow Instagram Followers

Any brand or marketer must have thought about strategies to increase the number of their followers. While for larger brands or certain accounts, followers can come naturally, while for most accounts, specific strategies need to be executed to reach the targeted number of followers.

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Best Practices on Instagram and Facebook in 2020
Social Media Marketing

Best Practices on Instagram and Facebook in 2020

Facebook has been a massive influence in the social media world for the past decade. It became even stronger with the growth of Instagram, one of the platforms under the company, that has led the development of content and social media marketing in the past years.

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How to Boost Instagram Engagement with Instagram Analytics
Instagram Marketing

How to Boost Instagram Engagement with Instagram Analytics

Engagement is one of the key indicators of whether your account has been performing successfully on Instagram.

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Influencer Marketing Trends in 2020
Social Media Marketing

Influencer Marketing Trends in 2020

Aside from the growing technology innovation and consumption, 2020 and the events in it have created a cultural shift in many aspects, including in social media marketing. This year we are greatly impacted by the COVID-19 pandemic, which put a halt on social media-associated activities including traveling, social events, and many leisure activities that are now deemed too risky to do.

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Why TikTok and Instagram are The Best Platforms for Affiliate Marketing
Affiliate Marketing

Why TikTok and Instagram are The Best Platforms for Affiliate Marketing

Affiliate marketing may not be as highly associated with social media as influencer marketing, but it is an attractive commercial opportunity that should be tapped into.

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How to Use TikTok for Affiliate Marketing
Affiliate Marketing

How to Use TikTok for Affiliate Marketing

Affiliate marketing is one of the many ways you can monetize your social media platform. The idea is to be discovered through organic search to minimize cost and maximize results. TikTok is now one of the best platforms for organic reach as they have an increasingly high number of active users. TikTok gives several opportunities for your affiliate marketing business, and if you are just starting out here are ways to get started.

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4 Tips for User-Generated-Marketing (UGC) on TikTok
TikTok Marketing

4 Tips for User-Generated-Marketing (UGC) on TikTok

Customer advocacy is one of the best and effective ways to maximize organic reach and generate virality. By relying on customers and their followers, brands are able to optimize their budget and time on social media campaigns to maximize impact.

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3 Benefits of Launching an Instagram Shop and going into Social Commerce
Instagram Marketing

3 Benefits of Launching an Instagram Shop and going into Social Commerce

Having an Instagram Shop is not just an additional marketing step or an optional strategy for your brand. It has real benefits that could significantly boost your performance if done well and accompanied by strategic Instagram tactics.

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5 Instagram Reels Features You Need to Know
Instagram Marketing

5 Instagram Reels Features You Need to Know

In order to keep up with social trends, it is important that businesses not only quickly experiment on new social media formats like Instagram Reels but also methodically integrate them into a cohesive social media strategy based on its unique features.

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