How Artificial Intelligence Can Help Social Influencer Marketing

How Artificial Intelligence Can Help Social Influencer Marketing

Social influencer marketing has continued to grow at a rapid pace over the last few years. Sponsored posts on Facebook, for example, generated a total of 1 billion likes in 2018 alone. This clearly shows that social influencer marketing has the potential to help brands create visibility and social media engagement. However, even with these successes, a lot of experts agree that there’s still room to do more. This is why AI is finding new applications in social influencer marketing campaigns. AI is a new facet in our technology and it’s changing many sectors for the better.

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Social Media Habits That Will Help Your Brand Thrive

Social Media Habits That Will Help Your Brand Thrive

Virality doesn’t happen by accident. Clever witticisms and funny GIFs that make the rounds succeed because the people behind them study the best ways to get themselves noticed. If you want to enjoy the same success, you need to practice the same good habits.

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How Instagram Replaced the Contacts List

How Instagram Replaced the Contacts List

The app has become the default way to connect with new friends, dates, or business contacts.

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Instagram's New Shopping Feature Makes It A Digital Mall
Technology

Instagram's New Shopping Feature Makes It A Digital Mall

The mall of the future is not a sprawling metropolis of stores, punctuated by the occasional soft pretzel stand and megaplex movie theater, but a platform on your phone.

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How to Add a Link to Your Instagram Story
Instagram Marketing

How to Add a Link to Your Instagram Story

Having linkable Instagram stories are a great way to promote products and services on your website.

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The Most Influential Companies on Social Media Listen to Their Followers
Technology

The Most Influential Companies on Social Media Listen to Their Followers

Social media gives businesses that otherwise have a hard time finding their voice a place to experiment.

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Your token Instagram influencer
Instagram Marketing

Your token Instagram influencer

Something I noticed during my first month at Columbia was the Instagram presence—not just the University’s accounts but also our personal accounts. By the end of first semester, I was recognizing Columbia students whom I hadn’t even met yet from my Explore feed with almost 100 percent accuracy from just the one picture. I can’t say if anyone else has experienced the same thing but it still baffles me.

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How to protect your privacy and stay secure on Instagram
Technology

How to protect your privacy and stay secure on Instagram

Instagram is a great way to share photos with friends, family, and the rest of the world, but it could also open you up to privacy and security risks.

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Australian social influencer startup TRIBE raises $7.5m, makes US foray
Technology

Australian social influencer startup TRIBE raises $7.5m, makes US foray

Australia’s TRIBE, a self-serve marketplace connecting brands with micro-influencers, on Tuesday announced that it has raised $7.5 million in a Series A funding round from multiple investors around the world, including Burch Creative Capital.TRIBE, founded by Australian TV and radio host, Jules Lund in 2015, concurrently announced its launch in the US. The startup’s US operations will be headquartered at One World Trade Center in Manhattan and will be overseen by the company’s CEO, Anthony Svirskis, it said in a statement.

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