The coveted “Swipe Up” feature on Instagram Stories. Only accessible to those with 10,000 or more followers (or a verified profile), the option enables you to add a direct link back to your website, which your Stories viewers can then access by simply swiping up on your Stories frame.
In what will come as absolutely no surprise, people are spending more time than ever staring at their smartphones in 2019.
Facebook is publicizing its ownership of Instagram and WhatsApp by adding "from Facebook" to the names of both platforms. In other words, Instagram's official name will be "Instagram from Facebook" and the same will be included in WhatsApp's branding.
With over 1 billion monthly users and more than 500 million daily users, Instagram is now the second most engaged social platform after Facebook.
Instagram is great for sharing photos, interacting with celebrities and discovering trendy looks — everything even Amazon has struggled to perfect. Fashion houses, retailers and big brands see an opportunity.
The short-form video app TikTok has become immensely popular among a new generation of video creators and their fans, leading some to believe that it could eventually dethrone YouTube as the preeminent platform for up-and-coming video creators.
When you think about embarrassing social media behavior, you probably think about octogenarians who accidentally post their phone numbers in a Facebook status.
Instagram Stories are a fantastic opportunity for anyone looking to connect with a social audience.
Leave a Comment on How to Reach a Global Audience on a Local Level with Cross-Border Campaigns Since launching our influencer marketing agency four years ago, it’s become clear to me that some marketers have often disregarded the need to focus on local territories in their cross-border influencer marketing campaigns.
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