New York cracks down on companies that sell fake followers

New York cracks down on companies that sell fake followers

On Wednesday New York Attorney General Letitia James announced that her office had reached a settlement with Devumi, a company that made millions selling fake followers to unsuspecting customers.

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Instagram’s e-commerce bet to take on Amazon, Flipkart, Google might be a long shot

Instagram’s e-commerce bet to take on Amazon, Flipkart, Google might be a long shot

Instagram is planning to compete against e-commerce biggies in India such as Amazon, and Flipkart even as Google too launched its shopping search feature last December. Facebook too had been testing the Indian e-commerce waters in the past.

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Amazon Ups Influencer Marketing Strategy

Amazon Ups Influencer Marketing Strategy

Amazon is ramping up its efforts in the influencer marketing space.

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Just How Worthy are Instagram Pods to Your Social Media Strategy
Technology

Just How Worthy are Instagram Pods to Your Social Media Strategy

Effect of Instagram Pods for social media strategy.

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Guest Times: Using Instagram Analytics to boost ROI
Technology

Guest Times: Using Instagram Analytics to boost ROI

The analytics that brands have access to on Instagram provides valuable insights about the audience, the success of the content and the effectiveness of the strategy.

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4 Ways to Grow an Authentic Instagram Following in 2019
Technology

4 Ways to Grow an Authentic Instagram Following in 2019

Instagram offers entrepreneurs a highly intelligent algorithm -- but then it offers that algorithm to a lot of people: Thanks to a host of creative brands and businesses competing for your customers, you're probably finding it harder and harder to convince people to hit that "follow" button.

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8 Instagram Trends To Watch Out For In 2019
Technology

8 Instagram Trends To Watch Out For In 2019

When it comes to being successful on Instagram these days, there’s a lot you have to worry about. As competition grows fiercer and fiercer, simply using clever hashtags and posting regularly isn’t enough to cut it.

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How to promote your business on Instagram in 2019
Technology

How to promote your business on Instagram in 2019

Instagram has become the favoured social media platform for brand marketing – and with 700,000,000 users, most of whom are under thirty, it’s easy to understand the appeal.

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From Nano Influencers To Instagram Entrepreneurs: 3 Hot Trends In Influencer Marketing
Technology

From Nano Influencers To Instagram Entrepreneurs: 3 Hot Trends In Influencer Marketing

With trends continuously changing and tastemakers affecting purchasing decisions, social media influencers have an incredible impact on how brands advertise and engage audiences. Marketers are seeing the effect influencers are having on brand awareness and sales and investing more of their yearly budget into influencer marketing.

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