Instagram Marketing
Why Influencer Analytics is Crucial during COVID-19 for Influencer Marketing
If you are marketing your brand actively during the COVID-19 pandemic, you must have realized the rising number of users online on social media. In response to this surge, the number of influencer marketing campaigns have also risen.
Instagram Marketing
3 New Instagram Features to Help Businesses Survive the Coronavirus Pandemic
According to surveys by Main Street America, 7.5 million American small businesses are on the brink of closing down due to the coronavirus pandemic.
Instagram Marketing
Best Time to Post on Instagram during The Coronavirus Pandemic
Instagram famously renews its social algorithms frequently, this year is no exception. This often leaves social media marketers, brands, agencies, or influencers alike to wonder when is the best time to post given the frequent algorithmic changes that serve content differently.
Instagram Marketing
How to Find The Best Instagram Hashtags
Whether you are new to doing business on Instagram or are a social media veteran, selecting the best hashtags to maximize audience reach and engagement is of paramount importance to have a successful career on Instagram.
TikTok Marketing
How To Make Money on TikTok
Whenever a new social platform is on the rise and amasses large online traffic, what usually follows is a wave of creators and businesses keen on tapping into a fresh set of audience to woo fans and eventually convert into paying customers.
TikTok Marketing
Why Fitness & Lifestyle Brands Should Hop on TikTok Now
In times of home lockdown, fitness and lifestyle brands may find difficulty in campaigning for new customers. Brands and users on TikTok however, seem to disagree. Besides quarantine baking, dancing, and lip-syncing, TikTok is also a platform to showcase multiple talents, including fitness and healthy lifestyles.
Instagram Marketing
Great Instagram Video Ads with Influencers
Today the majority of brands use influencers in their marketing activities. Around 90% of customers will trust more an influencer than a traditional advertisement. Video ads are considered as one of the most effective ways of communication. And just imagine, video ads with influencers! It’s a real crazy combo.
TikTok Marketing
Don’t Post The Same Content on TikTok and Instagram
If you’ve been trying to figure out the secrets to virality on TikTok, you might have figured out that those who succeed on Instagram don’t necessarily get the same traction on TikTok.
TikTok Marketing
TikTok Downloads Surpass 2 Billion
After becoming the most downloaded app in Q1 2020 with 315 million downloads, TikTok and its Chinese version Douyin once again broke another social media record by achieving an astronomical 2 billion downloads.