Social Media Marketing
How influencer marketing can still make a difference today
Sonika Sharma, PR Manager at Agent42, shares her insights about how influencer marketing can be restored to its former glory, if only brands would understand the importance of engagement.
Instagram Marketing
4 Simple Ways to Drive Traffic from Instagram Stories Without the 'Swipe-Up' Feature
The coveted “Swipe Up” feature on Instagram Stories. Only accessible to those with 10,000 or more followers (or a verified profile), the option enables you to add a direct link back to your website, which your Stories viewers can then access by simply swiping up on your Stories frame.
How Much Time Do People Spend on Social Media in 2019? (Infographic)
In what will come as absolutely no surprise, people are spending more time than ever staring at their smartphones in 2019.
Technology
Instagram's Name Will No Longer Just Be 'Instagram'
Facebook is publicizing its ownership of Instagram and WhatsApp by adding "from Facebook" to the names of both platforms. In other words, Instagram's official name will be "Instagram from Facebook" and the same will be included in WhatsApp's branding.
Technology
Eight Effective Tips For Marketing Through Instagram
With over 1 billion monthly users and more than 500 million daily users, Instagram is now the second most engaged social platform after Facebook.
Technology
Instagram is changing the way people buy things
Instagram is great for sharing photos, interacting with celebrities and discovering trendy looks — everything even Amazon has struggled to perfect. Fashion houses, retailers and big brands see an opportunity.
Technology
Is TikTok the New Launching Pad for Video Creators?
The short-form video app TikTok has become immensely popular among a new generation of video creators and their fans, leading some to believe that it could eventually dethrone YouTube as the preeminent platform for up-and-coming video creators.
Technology
Stop Doing These 7 Embarrassing Things on Social Media
When you think about embarrassing social media behavior, you probably think about octogenarians who accidentally post their phone numbers in a Facebook status.
![What Makes a High Performing Story - According to Instagram [Infographic]](https://www.socialmediatoday.com/user_media/ckeditor/abrooks/2019/07/31/instagram-infographic.png)
Technology
What Makes a High Performing Story - According to Instagram [Infographic]
Instagram Stories are a fantastic opportunity for anyone looking to connect with a social audience.