How to Use Storytelling to Connect with Your Audience on Instagram

How to Use Storytelling to Connect with Your Audience on Instagram

Storytelling has always been an integral part of digital marketing, and marketing in general - and for good reason.

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Entertainment Content on Social Media [Infographic]

Entertainment Content on Social Media [Infographic]

Video, and vloggers, reign supreme on social platforms, according to this new report from GlobalWebIndex.

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How Image Recognition Is Going to Improve Your Social Media Ads

How Image Recognition Is Going to Improve Your Social Media Ads

The technology may strike users as a bit creepy but it could be a big plus for you to zero in on the right customers.

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Big Advertisers and Social Media Form Alliance to Fight ‘Unsafe’ Content Online
Technology

Big Advertisers and Social Media Form Alliance to Fight ‘Unsafe’ Content Online

Procter & Gamble, Facebook and others tout the benefits of addressing hate speech and other problems together

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Instagram Adds New Way Of Fighting Account Hacks To Counter "Distressing Experience" Of Getting Profiles Stolen
Technology

Instagram Adds New Way Of Fighting Account Hacks To Counter "Distressing Experience" Of Getting Profiles Stolen

A growing number of people report hackers taking over their accounts, changing their passwords and claiming their username. Such changes have historically been almost impossible to deal with, leaving users without access to their profiles.

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Amazon Spark, the retailer’s two-year-old Instagram competitor, has shut down.
Technology

Amazon Spark, the retailer’s two-year-old Instagram competitor, has shut down.

Amazon’s two-year-old Instagram competitor, Amazon Spark, is no more.

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To stop copycats, Snapchat shares itself
Technology

To stop copycats, Snapchat shares itself

Evan Spiegel has finally found a way to fight back against Mark Zuckerberg’s army of clones.

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Snapchat Sees Massive Increase in Downloads Following Launch of Gender-Swap and Baby Lenses
Technology

Snapchat Sees Massive Increase in Downloads Following Launch of Gender-Swap and Baby Lenses

Once again, Snap has displayed its capacity for tapping into the zeitgeist, and launching industry-leading creative options.

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Instagram Lets Advertisers Promote Branded Content From Another Channel
Technology

Instagram Lets Advertisers Promote Branded Content From Another Channel

Retailers can create ads using organic posts from other channels that have branded content.

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