Instagram vs Facebook vs YouTube vs Twitter: Where Beauty Brands Spend The Most
Social Media Marketing

Instagram vs Facebook vs YouTube vs Twitter: Where Beauty Brands Spend The Most

It’s probably not shocking that Instagram captures the lion’s share of the beauty industry’s ad dollars.

Read More >>

How The New iPhone Camera Is Perfect For All Instagram Influencers

How The New iPhone Camera Is Perfect For All Instagram Influencers

Camera phone technology has led to the democratization of creativity.

Read More >>

Want to Get More with Influencer Marketing? Here are 6 Ideas For You

Want to Get More with Influencer Marketing? Here are 6 Ideas For You

Influencer marketing has already become an extremely popular form of marketing among brands. In fact, as of 2018, there were over 740 platforms focused on influencer marketing, which marked a major increase of over 320 platforms in just one year.

Read More >>

How To Win At Influencer Marketing
Technology

How To Win At Influencer Marketing

Influencer marketing isn't just about forced poses or perfect Instagram photos. Done thoughtfully, it can be a lucrative way to build brand awareness, generate buzz, and drive conversions.

Read More >>

Building Brand Success with Influencer Marketing
Technology

Building Brand Success with Influencer Marketing

By 2020, the influencer marketing industry will be worth an estimated $10 billion. The growth and continued upward trajectory of this industry has been astounding and is fast becoming one of the most important areas in brand communications for many businesses.

Read More >>

Animal influencers earning big on social media
Technology

Animal influencers earning big on social media

Dogs are fast becoming a marketers best friend with the growing industry of animal influencers earning thousands of dollars for posts on social media.

Read More >>

5 Key Components of a Successful Influencer Marketing Strategy [Infographic]
Technology

5 Key Components of a Successful Influencer Marketing Strategy [Infographic]

With social platform functionality advancing, and algorithms further limiting organic reach, influencer marketing has continued to become a more viable, valuable digital outreach consideration, which an expanding range of brands are now looking into.

Read More >>

The Top Ten Tips For Brands And Their Social Media Managers To Maintain A Successful Social Media Presence
Social Media Marketing

The Top Ten Tips For Brands And Their Social Media Managers To Maintain A Successful Social Media Presence

Social media managers are kind of like journalists. They are expected to become experts in any one, trending area instantly. Yesterday was Facebook Live, today is Instagram Stories and tomorrow could be an entirely new platform.

Read More >>

How to Find the Right Social Media Influencer for Your Brand Campaign
Technology

How to Find the Right Social Media Influencer for Your Brand Campaign

But amongst thousands of influencers now floating about Twitter, Instagram, YouTube, and beyond, how does one go about finding the right social media ambassador (or ambassadors) for your brand or campaign? It all starts with understanding three things:

Read More >>

Keep yourself updated